A new year on the farm doesn’t start with big promises. It starts with feeding cows, watching behavior, making breeding decisions, and trying to stay ahead of problems before they cost time, money, or affect animal health.

CowManager Farmer Stories are built on real, day-to-day use of the system – across different herd sizes, farming systems, climates, and countries.

At the end of 2025, many farmers let us know how they like working with CowManager. By sharing their feedback with us, we continue to tailor our service to their needs. And by sharing these voices, farmers can learn from each other and make better-informed decisions for their own operations.

One Story, Many Farms

No matter where a farm is located, cost is always part of the conversation. In Ireland, dairy farmer Sean Corby put it plainly: “Like all farmers, I’d like tools to be cheaper – but CowManager is a fantastic product and working very well here so far.”

That balance between investment and results is familiar everywhere. Farmers weigh every decision carefully, and value becomes clear only when a system proves itself over time.

For Canadian farmer Lynn Moore, that proof came through years of use. “I believe I’ve had CowManager since 2015 and I couldn’t be happier. It’s an excellent product; keep it up!”

Sticking with a system for nearly a decade isn’t about features on paper. It’s about consistency, trust, and knowing the system supports better decisions year after year.

More Farmer Stories

Want to read more real farmer experiences? Visit cowmanager.com/farmer-stories and see how dairy farmers around the world use CowManager to stay ahead of the herd. Or check out the CowManager YouTube channel for more Farmer Stories videos.

From Tool to Partnership

With the right results and support, a tool becomes a partnership.

For many farmers, confidence in technology grows step by step. In the United States, producer Ryan Carbaugh from Waterside Farm described how results in one part of the operation led to broader adoption.

“I enjoy CowManager. It really works. We started using it on our heifers and had instant success: heifers bred on first and second services. We’re now experimenting with it in our tie stall barn and pasture setup. Seeing those results made me jump in.”

That’s how technology earns its place on a farm. Not through promises, but by delivering results where it matters most.

For others, the value goes beyond performance alone. Catching issues early can make the difference between a small intervention and a serious setback – for both cows and farmers.

In Germany, animal welfare is a top priority for farmer Uwe Petzold: “We’re very satisfied. From an animal welfare point of view, I think the system should be mandatory. We were able to treat cows before major problems occurred.”

Why These Stories Matter

Real experiences – positive, critical, and practical – help set realistic expectations and support better decisions on-farm.

As this new year gets underway, these voices reflect what dairy farming truly looks like: constant decisions, tight margins, and a clear focus on tools and services that help keep cows healthier and farms running more efficiently.

Let’s Meet

Come meet us at many dairy events this year! We’d love to connect and discuss all things cow monitoring. You can find our CowManager Specialists at events all over the globe. Check out our dairy events calendar for 2026.

Hamilton, New Zealand – August 14, 2025 – CowManager, a global leader in smart cow monitoring solutions, is excited to announce the establishment of its own office in Hamilton, New Zealand. This strategic move marks a significant milestone in CowManager’s journey, bringing us closer to our New Zealand customers and enhancing the service, support, and innovation that our farmers rely on. The official transition to CowManager NZ will take place on Saturday, August 16.

A Decade of Growth and Success

Since tagging our first cow in New Zealand in 2014, CowManager has steadily grown to support hundreds of forward-thinking farms across the country. Over the past 10 years, our presence has built a solid foundation, and now, with a direct presence in New Zealand, CowManager is accelerating its efforts and continuing to help farmers thrive with enhanced support and capabilities.

“We’ve seen tremendous growth and success over the years, and now it’s time to take the next step,” says Jared Bekhuis, Managing Director of CowManager NZ.

“By adding specialists and establishing our direct presence in New Zealand, we’re enhancing our capabilities to deliver faster, more expert service exactly where it’s needed. At the same time, we are expanding our portfolio with exciting innovations like Draft my Cow, the Youngstock Monitor, and Find my Cow Flash. These new solutions will provide our farmers with even more powerful tools to optimize their operations and improve herd management. And we’re just getting started-keep an eye out for even more cutting-edge advancements that will further transform the way we support our farmers.”

This transition opens an exciting new chapter for CowManager. With more resources and local expertise, we’re better positioned to offer tailored solutions and increased responsiveness, helping farmers achieve even greater success with our innovative solutions.

“New Zealand’s dairy sector is world-renowned for its excellence,” Bekhuis adds. “We’re proud to contribute to its ongoing success and invest in the future of every farmer we serve.”

What This Means for You

The contracts between CowManager and our valued customers will remain unchanged. Your terms, support, and service remain intact, with no alterations to your agreement.

  • All current dealer employees will continue with CowManager NZ, along with additional new team members to enhance our support network.
  • Our new office will be located at 3/137 Ossie James Drive, Hamilton Airport.
  • You can reach us at our new office phone number: 0800 – 770566 or support@cowmanager.com per Saturday, August 16.
  • We’ll be providing new contact details for your respective contact people, including support staff. They will be in touch soon to share their updated contact information, ensuring a smooth transition.

Looking Ahead

With a stronger local presence, CowManager NZ will work even harder to deliver the best possible experience for our farmers. As always, we are here to ensure that you’re well-supported and prepared for whatever comes next in your dairy operation.

We look forward to continuing our journey together and working with you to achieve even greater success.

About CowManager

At CowManager, we are committed to providing dairy farmers with the tools they need to succeed. Our revolutionary cow monitoring ear sensors help farmers stay ahead with actionable insights on herd health, nutrition, fertility, and more. Whether you have 20 or 125,000 cows, CowManager ensures that farmers always have eyes on their herd. Learn more at www.cowmanager.com/newzealand.

Draft my Cow (NZ)

The CowManager Drafting Gate. NZ-made and built to last. Two-way draft cows based on alerts.

Seperate and draft cows in one go

The new CowManager Drafting Gate efficiently two-way drafts cows based on CowManager’s heat and health alerts. Available in New Zealand.

Improved Efficiency, Right Out of the Gate

The most sophisticated ear sensor monitoring technology now can be used with the newest drafting technology – exceeding your need for labour savings, technology integration, and operational efficiency. Let the automatic drafting gate to the hard work for you during busy days. Especially during mating season, when it’s all hands on deck. Draft my Cow helps you tackle these workflow challenges.

The automated drafting gate works by receiving alerts from CowManager ear sensors, allowing you to easily divert cows who signal an alert and need attention, all while maintaining smooth cow flow and minimising herd stress and disruption.

 

Locally Made CowManager Drafting Gate

  • Efficiently two-way draft cows during milking or mating season
  • Completely integrated with the CowManager app so you can draft based on heat and health alerts
  • Designed to be stress-free and as silent as possible, using electromagnets rather than a compressor
  • NZ-made, crafted out of premium galvanised steel, and built to last
  • Designed to withstand extreme temperatures and weather conditions
  • Improve cow flow and gain more control over your herd
  • Both automated cattle drafting or easy and quick manual cattle drafting are possible

 

More On-Farm Control

Donovan Croot from Clovalley Farms in Taranaki is pleased with his new cattle drafting system. He’s experienced a significant change since implementing the cattle drafting gate. He says:

“The CowManager drafting gate has significantly improved farm efficiency with its accurate and quiet performance. It allows precise control over cow drafting – either scheduled in advance or in real time – and integrates with CowManager to automatically draft cows based on heat and health alerts.”

Benefits of Draft my Cow

Cow-Friendly Drafting

Separate and draft your cows in one go. Advanced ID technology with minimal noise to reduce herd stress and enhance cow flow.

Designed to Last

Made with durable premium galvanised steel that can handle extreme temperatures. Electromagnet locks; no compressor needed.

Completely Integrated

Seamlessly integrated with herd management systems and all CowManager functionalities. Draft based on heat and health alerts.

Let’s Do Better Together

Want to maximize your pregnancy rates and make breeding a breeze? Reduce sick cows and identify when they’re at risk? We’ll make sure you’re always a step ahead. Request a personalized quote in just 3 simple steps.

Request a quote

Other Modules & Extra Functionalities

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Health

Get an alert up to 3 days before any signs of clinical illness. Or, if your cow is already sick, monitor recovery in detail.

Read more about Health
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Fertility

Increase profit with timely insemination. Know exactly when a cow is in heat and when to inseminate.

Read more about Fertility
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Transition

Experience smoother transitions and healthier herds with our advanced Transition Monitor.

Read more about Transition
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Nutrition

Prevent heat stress and disease, take your feed management to the next level, and achieve the goals set for your herd.

Read more about Nutrition
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Find my Cow

Find a cow that’s in heat, sick or in the wrong pen within seconds with our Locator and Flash tools.

Read more about Find my Cow
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MultiView

Give your staff, veterinarian, nutritionist, and other advisors access to selected cow data.

Read more about MultiView
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Auto Drafting

Separate cows with heat or health alerts from the rest of the herd with the integrated Auto Drafting functionality.

Read more about Auto Drafting